{"id":3432,"date":"2023-09-17T21:28:29","date_gmt":"2023-09-18T03:28:29","guid":{"rendered":"https:\/\/sanjose.wordcamp.org\/2023\/?post_type=wcb_session&#038;p=3432"},"modified":"2023-09-18T22:15:27","modified_gmt":"2023-09-19T04:15:27","slug":"como-un-podcast-puede-aumentar-tu-trafico-web-y-generar-leads","status":"publish","type":"wcb_session","link":"https:\/\/sanjose.wordcamp.org\/2023\/session\/como-un-podcast-puede-aumentar-tu-trafico-web-y-generar-leads\/","title":{"rendered":"\u00bfC\u00f3mo un podcast puede aumentar tu tr\u00e1fico web y generar leads?"},"content":{"rendered":"\n<p>Los podcast son un gran formato de contenido que puede abrirnos la puerta a muchas oportunidades en nuestra web, desde aumentar el tr\u00e1fico hasta obtener clientes potenciales.<\/p>\n\n\n\n<p>Con una buena estrategia de distribuci\u00f3n, un podcast puede generar mayor brand awareness, volverte relevante, generar alianzas y relaciones p\u00fablicas o convertirte en un l\u00edder de opini\u00f3n para la audiencia y por ende atraer leads. Con esta charla quiero mostrar la manera de hacer un podcast que m\u00e1s all\u00e1 de generar reproducciones y descargas, sea un medio que nos permita crecer como negocio en medios digitales.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los podcast son un gran formato de contenido que puede abrirnos la puerta a muchas oportunidades en nuestra web, desde aumentar el tr\u00e1fico hasta obtener clientes potenciales. Con una buena estrategia de distribuci\u00f3n, un podcast puede generar mayor brand awareness, volverte relevante, generar alianzas y relaciones p\u00fablicas o convertirte en un l\u00edder de opini\u00f3n para [&hellip;]<\/p>\n","protected":false},"author":16276428,"featured_media":0,"template":"","meta":{"jetpack_post_was_ever_published":false,"_wcpt_session_time":1699131600,"_wcpt_session_duration":1800,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[3124],"footnotes":""},"session_track":[98],"session_category":[89,64],"class_list":["post-3432","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-6intermedio-marketing","wcb_session_category-marketing","wcb_session_category-medio"],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"session_date_time":{"date":"4 de noviembre de 2023","time":"3:00 PM"},"session_speakers":[{"id":"3124","slug":"mariana-salas-ruiz","name":"Mariana Salas Ruiz","link":"https:\/\/sanjose.wordcamp.org\/2023\/speaker\/mariana-salas-ruiz\/"}],"session_cats_rendered":"Marketing, Medio","_links":{"self":[{"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/3432","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":2,"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/3432\/revisions"}],"predecessor-version":[{"id":3743,"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/sessions\/3432\/revisions\/3743"}],"speakers":[{"embeddable":true,"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/speakers\/3124"}],"author":[{"embeddable":true,"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wporg\/v1\/users\/marianasalas"}],"wp:attachment":[{"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/media?parent=3432"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/session_track?post=3432"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/sanjose.wordcamp.org\/2023\/wp-json\/wp\/v2\/session_category?post=3432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}